Coca-Cola revamps entire range as it sticks by unified pack strategy

Coca-Cola has revamped Coca-Cola and Diet Coke packs to bring them in line with the refreshed Coca-Cola Zero Sugar design, a continuation of its ‘One Brand’ strategy, which it describes as "integral" to its marketing approach.
Coca-Cola has revamped Coca-Cola and Diet Coke packs to bring them in line with the refreshed Coca-Cola Zero Sugar design.

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Coca-Cola revamps entire range as it sticks by unified pack strategy

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