How An Internet Cat Craze Became A Toy Empire

quot;I like to drink with a straw and pretend I'm a tiny elephant," Pusheen declares on a travel cup. "So lazy," she says on a crop top, her short paws in the air. "Can't move." In plush form, Pusheen offers a cupcake and a lollipop. For a six-year-old cat cartoon, Pusheen has a very developed personality.

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